Organizational vs Individual Coaching

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Q: What's the difference between organizational coaching and individual coaching?

A: For the individual, coaching is a powerful relationship with a singular purpose: to move you from where you are to where you really want to be. The coaching process is about you as a whole person; your values, goals, work, balance, fulfillment, and life purpose. A coach works with you to discover the deep truths about who you are, what makes you come alive, and the life purpose you were created to fulfill, then designs with you achievable, accountable goals and structures to get you moving powerfully toward that purpose. Coaching is all about pursuing and achieving your deepest dreams, discovering your life purpose, and learning to craft a fulfilling life based on the freedom of being your truest self, no holds barred.

In an organizational setting, the objectives are quite similar to one-on-one coaching, but the skill set and approach are different. Rather than be in exclusive service of any one person, the coach's focus shifts from the individual to the team itself. In essence, the "team" becomes the client, and the coach brings all of his training and expertise to bear in service of that team's unique needs, goals, culture, and purpose. In team coaching, the work is designed to optimize the organizational system through transforming the culture. Old habits, norms, and perspectives are challenged. New beliefs and agreements along with new ways of being and doing business are established--not by the coach per se, but by the team itself. This level of creative commitment and ownership by the team ensures that the changes--even difficult ones--remain long after the coach is gone.





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